Design

The word ‘infographic’ gets used a lot in Med Comms. It sometimes feels like the ubiquitous solution to every challenge – big chunk of data, turn it into an infographic; latest study results, turn them into an infographic; promoting disease awareness, let’s make an infographic!  

The days of large, dense chunks of text are long gone – no one has the time or the patience to wade through them. Instead we want an eye-catching infographic – enjoyable to read, easy to understand and visually striking.